I've been looking for a lube specifically for anal play & I never minded paying a bit more than normal for it - especially if it does what its suppose to. I love this Lube - it feels very nice against my skin and it didn't feel cold whilst applying the product. My partner and I took the experience slowly but I barely felt any pain whilst he entered me and during, it was pleasure all the way till the end. I am a big fan of anal play however have always experienced some pain or uncomfortableness at the beginning. This product combated that problem easily! It is long-lasting and I didn't need to re-apply during intercourse but I suppose it depends how liberally you put it on. We didn't use very much and it spread widely and evenly. I could take anal in any position with using this lubricant. There isn't a taste to the lubricant but I like that because it didn't distract me. If you have used your hands with this product I would recommend not screwing the top back on until after play because I made the bottle very greasy screwing it on immediately! If you're new to anal play or experienced discomfort during play I highly recommend this product.